I usually try to ignore ads, or avoid them, or get past them ASAP. But some of them work, and actually ARE appealing and/or effective. Here are several recent ones that caught my attention, from Superman #20 and Action Comics #977.
Initially, I wasn’t sure what to make of the news of The Button…it was "news" but seemed so far off. Now, lately, this ad has me chomping at the bit for the story…I’m not sure if this image is two parts of the same "lenticular cover," or if it’s an amalgamation of two, or what…but this ad itself, this split-down-the-middle image is one I really dig, and has me extremely interested and eager to get to the story!
Perhaps it’s that it still feels rather new to me (relatively speaking) to see Batman and the Flash so closely linked.
Then there’s the new Warner Bros. Animation animated film Teen Titans: The Judas Contract. Sure, it’s an updated "based ON" sorta thing, adapting the ’80s story to fit a 2010s-era setting (characters, versions of said characters) and to shoehorn it in to the DC Animated Universe.
But as one of THE original stories I remember being talked about for these films, way back in 2007 or 2008 or whenever it was that this line started (was it really a decade ago?!?) it’s good to see that this is finally getting a release.
Of course, it also means I’ve long passed my window for reading the original story first…something that I (shamefully) have never actually read myself.
I’d known Bane was getting a "limited series," AND that Chuck Dixon was back writing the character, but then I forgot again.
I really wish they’d put a cover price with ads like this…either boldly proclaim its worthiness at a certain price…or if it’s thought that the price would be a turn-off, consider a different price!
I don’t know if this will be $3.99 or "only" $2.99 offhand…at $2.99 I might follow it. $3.99 and I’ll probably check out the first issue and then wait for the cheaper collected edition(s).
I have a definite love/hate thing going on with DC and their portrayal of Zod in the Superman books. I’ve lost track of all the different Zods we’ve had, just in the last 15 or so years, so on one hand, I’m not keen on yet another.
On the other hand, the drama to this image–"everyone" knows the whole "Kneel before Zod" thing–so just SEEING the character, AND seeing Superman…well…kneel…yeah.
And finally, I have to reiterate that THIS is the way to do the multi-panel "build-an-image" thing with covers!
You do NOT force someone to buy 2, 3, 4, or more copies OF THE SAME ISSUE to form the one image!
You treat someone to a cool, larger image as a "reward" FOR following a larger set of issues (whether a crossover, story, mini-series, whatever)!
I’m tempted to check this out partly in support of that alone (we’ll see if I actually remember or feel the same way once the issues start coming out.)
Of course, there were many, many more ads and such in the two issues, but these were the stand-out ones to me.
A sort of "runner-up" would be a "post card" from a comic shop for a 4-part story in Old Man Logan…the images of Wolverine in different costumes with older comic covers making up the background is a really cool design, and probably would have hooked me…except the issues are Old Man Logan–a Marvel title, $3.99 an issue, and I’d rather read a singular story OR even just wait six months and maybe remember to read it on Unlimited.