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Toys in the Wild: DC Primal Age

As with many toys based on comics, it IS the comics that spark my interest.

Of course, it doesn’t seem all that often that there’s a sort of "original property" to come of it in quite this way.

Funko had (has? I don’t know if they’re still making them) a line of vintage-style action figures–just small, basic figures on a little card; then they’ve done some larger figures, and their Mortal Kombat ones especially caught my eye (though the price put me off).

Then Bleeding Cool ran a piece about a new Target-exclusive 100-page comic with a similar trade dress to the Walmart-exclusive books…and the "completist" in me decided that yeah, I would be seeking it out.

Apparently this Target one is based on a new toy line or such. And in seeking out the comic I found an endcap display of what seems to be the entire toy line!

toys_in_the_wild_dc_primal_age_full_display

In an age where it seems some entire toy lines are relegated to 2-3 pegs, period…it’s cool to see this line get at least an initial larger endcap display! Here we have 4 pegs of the figures, a t-shirt, lunchboxes, the comic itself, and the Batcave playset. (With a Joker Beast on a shelf below these).

toys_in_the_wild_dc_primal_age_comic

For me, the "main attraction" is the comic. I was somewhat surprised at its basically $10 price ($9.99 or $9.95…) but that’s in line with this sorta thing; I imagine it’s bulk that helps allow the Walmart books to be "only" $5.

This DC Primal Age or DC: Primal Age feels a lot like an Elseworlds thing, or like something out of Batman: The Return of Bruce Wayne (except featuring a lot more characters in "a past").

That it’s a comic–essentially an "original graphic novel" but cheaper, and "supporting" (or supported by?) a toy line makes it a bit more "special."

toys_in_the_wild_dc_primal_age_lunchboxes

There are old-style lunchboxes. I’d be sorta interested except that I don’t need yet another sort of item to collect. I dig the look of this one’s art, though…and something about it reminds me a bit of He-Man or even Conan the Adventurer (the animated one, not the live action).

And then there are the figures themselves:

toys_in_the_wild_dc_primal_age_batman

Maybe my favorite of the bunch is Batman…though unfortunately there’s no Superman. I’m not sure if I feel better about it having read the comic and Superman at least being there, than if he wasn’t even (at least) acknowledged there.

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Green Lantern’s another one that’s rather appealing, and works well here. He’s at once familiar yet fits this alternate reality.

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I’ve got mixed feelings on the look of Aquaman…but I really like that we get an apparently-’90s-inspired "hook for a hand" take on the character.

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This Wonder Woman is one of the more "normal"-looking ones of the bunch; also smaller and far less bulky than most of the others.

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I’m not overly keen on this look for Scarecrow…something to it is fitting of the character/name, but also looks rather generic to me.

toys_in_the_wild_dc_primal_age_mister_freeze

Mister Freeze is an interesting one…almost like an old, blue Conan; I can go with the "ice-gladiator" look, but there’s something slightly "off" to me. At the same time…this would be the first of the villains I’d get!

toys_in_the_wild_dc_primal_age_king_shark

King Shark is an interesting character…on one hand, doesn’t seem to fit–a "fish out of water" and all that–but then, on the "primal" theme and "knowing" sharks are rather ancient…it’s kinda fitting.

toys_in_the_wild_dc_primal_age_joker

While perhaps one of the more "iconic" characters, I’ve gotten rather tired of–and bored of–umpteen different Jokers. Still…like Batman, Joker seems to work well with numerous interpretations.

toys_in_the_wild_dc_primal_age_joker_beast

Of all the characters, The Joker is the one who gets a "ride" or in this case, I guess more of a "mount." It fits, sure, but I’m not overly keen on it. Then again, as a display piece, it’d make a nice addition. I’m just not sure about its $20 price!

toys_in_the_wild_dc_primal_age_batcave

The Batcave seems like a neat thing; sort of the "ultimate piece" to the toy line. $60 may not be horrible for it, but it’s something quite impractical for me as I’d have nowhere to display it, and at this size, displaying is far less versatile than "just" the figures themselves!

toys_in_the_wild_dc_primal_age_package_back

The card backs all seem to be the same…which works; I definitely like that they show "all" the figures.

As mentioned above, though, I’m disappointed that Superman was not included…though I’d hope perhaps there are plans for a second wave of figures that might include him!


While the photos above were taken in the store, I did wind up deciding to buy one for now.

toys_in_the_wild_dc_primal_age_lineup

Here’s a slightly-larger look at the art-depiction of the entire line (another nice throwback touch).

toys_in_the_wild_dc_primal_age_batman_loose

And here is Batman himself, out of the package and armed with his sword and carrying his shield.

The figure is not particularly-well articulated…but for me at least, that is definitely part of the charm of this sort of figure, in an age of hyper- and over-articulation in figures, it’s great to get some basic figures that just simply look cool and that have some basic poses.

Like a lot of stuff out of the ’80s and my childhood.

Still, at roughly $12/figure I don’t really see trying to get them all; though if they last in the stores long enough, maybe I’ll snag one here and there and eventually end up with them all. I picked up Batman, and am definitely interested in Green Lantern and Aquaman, as well as a villain, so likely Mister Freeze or King Shark. So time will tell.

It’s also very refreshing to see a line such as this with just ONE version of each character; and a good MIX of "good guys" AND "bad guys," where often it seems like there’s not much of a mix with maybe "just" some "good guys" or umpteen variants of a main "good guy" and one or no villains.

I enjoyed the comic–despite its size, I read it basically in one sitting, and I’d say it’s a large reason why I’d enjoy getting some of the other characters! This feels like something that could totally be a cartoon series…and I guess that’s where the comic sort of takes the place of the cartoon, giving stories involving the characters and to provide further interest in the figures.

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